Featured Posts

How to Lead a Content Team According to Marketing Agency Experts

By Ryan Sargent / December 16, 2022 / Comments Off on How to Lead a Content Team According to Marketing Agency Experts

Want a foolproof plan for mastering a difficult job? Borrow from the greats. Musicians do it all the time. Beethoven took composition lessons with Haydn, Warren G sampled Michael McDonald, and Vanilla Ice ripped off Queen. Ok, so don’t plagiarize (looking at you, Robin Thicke). But you can learn a lot by watching what other…

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The 4 Best AI-Powered Content Writing Services (plus 5 others that are *not* the best)

By Megan Skalbeck / December 15, 2022 / Comments Off on The 4 Best AI-Powered Content Writing Services (plus 5 others that are *not* the best)

There are way too many AI-powered content writing services on the market today to keep them all straight. The good news (or bad news, depending on how you look at it) is that the vast majority of them are the exact same. Here’s the deal: Nearly all of the best AI writing services are built…

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You’ve Got MLAI: When GPT-3 Goes Off the Metaphorical Rails

By Megan Skalbeck / September 27, 2022 / Comments Off on You’ve Got MLAI: When GPT-3 Goes Off the Metaphorical Rails

GPT-3is a machine learning model from OpenAI. It generates human-like text, based on an enormous dataset of existing content on the internet. When people talk about AI-generated content, they’re usually talking about GPT-3 or tools built on top of it. (Check out our Jasper AI review for a deep dive on one of those tools,…

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a content brief

How Content Team Leaders Write Briefs

By Ryan Sargent / September 15, 2022 / Comments Off on How Content Team Leaders Write Briefs

When I was a kid my mom always said “If you put garbage in, you’ll get garbage out.” My mom was on to something.  She was referring to watching reality TV and eating junk food, but her wisdom also applies to content marketing. I may still watch reality TV, but I know if you put…

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Three Ways to Attract Our Top Writers

By Megan Skalbeck / July 15, 2022 / Comments Off on Three Ways to Attract Our Top Writers

New to Verblio and wondering how to become our writers’ new favorite client? We’ve got three customer behaviors our writers love to see. Follow these steps to get more submissions, faster, and build relationships with our top writers that will get you content you love for years to come. 1. Decide on submissions quickly. Our writers’…

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Anatomy of A Content Refresh Feature Image

Anatomy of a Content Refresh

By Ryan Sargent / April 15, 2022 / Comments Off on Anatomy of a Content Refresh

Breaking down the purpose, strategy, and execution behind a content refresh Performing a content refresh is a critical pillar of any sound content strategy. It maximizes the return on the investment you already make in content creation by extending the performance and lifespan of your existing content and seizing opportunities that may have been missed…

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