Episode 119 of Yes, and Marketing Last year, we invited Doug Burdett to share the best marketing books of the year with us. We learned so much and his suggestions on marketing books to read were so helpful that we’ve invited him back to do it again. Doug is the host of The Marketing Book Podcast,…
Read More🎧 Episode 113 of Yes, and Marketing Marketers say they want to produce more video, but it’s easier said than done. On this episode, we talk with Hope Horner, CEO and founder of Lemonlight. Hope and Lemonlight are on the cutting edge of video marketing, having produced more than 15,000 videos for companies from Coca-Cola…
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🎧 Episode 112 of Yes, and Marketing Turns outs, agile isn’t just for dev teams. On this episode, we talk with Andrea Fryrear, CEO and co-founder of AgileSherpas. As the foremost expert on agile marketing, she shared a ton of valuable information around what agile is and how it can help marketers with some of…
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🎧 Episode 111 of Yes, and Marketing Link-building is harder than ever, thanks in part to the pandemic and politics creating an increasingly noisy news cycle over the last few years. Wondering how to cut through the noise? On this episode, Steve talks with Paddy Moogan, co-founder and CEO of Aira, the agency behind the…
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🎧 Episode 109 of Yes, and Marketing A culture of perfectionism can paralyze anyone, but it hits women and minorities especially hard. On the latest episode of Yes, and Marketing, DEI+ expert Ashley McLemore explained the problem with perfectionism, in addition to sharing: One common mistake companies make when it comes to DEI+ initiatives The…
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🎧 Episode 108 of Yes, and Marketing The best-selling event on Ticketmaster last year wasn’t a concert or a comedy show. It was the Immersive Van Gogh experience. Curious how it came to be? Vito Iaia is co-founder of Impact Museums and co-producer of Immersive Van Gogh. In this interview, he shares the origins of…
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