Podcast Show Notes

Lessons From 15,000 Marketing Videos with Hope Horner

By Verblio / August 10, 2022 / Comments Off on Lessons From 15,000 Marketing Videos with Hope Horner

🎧 Episode 113 of Yes, and Marketing Marketers say they want to produce more video, but it’s easier said than done. On this episode, we talk with Hope Horner, CEO and founder of Lemonlight. Hope and Lemonlight are on the cutting edge of video marketing, having produced more than 15,000 videos for companies from Coca-Cola…

Read More
Andrea Fryrear interview on Yes, and Marketing

“Fast Eats Slow”: Bringing Agility to Marketing with Andrea Fryrear

By Verblio / July 27, 2022 / Comments Off on “Fast Eats Slow”: Bringing Agility to Marketing with Andrea Fryrear

🎧 Episode 112 of Yes, and Marketing Turns outs, agile isn’t just for dev teams. On this episode, we talk with Andrea Fryrear, CEO and co-founder of AgileSherpas. As the foremost expert on agile marketing, she shared a ton of valuable information around what agile is and how it can help marketers with some of…

Read More
Paddy Moogan on Yes, and Marketing

Putting Customers Before SEO and the State of Link-Building with Paddy Moogan

By Verblio / July 13, 2022 / Comments Off on Putting Customers Before SEO and the State of Link-Building with Paddy Moogan

🎧 Episode 111 of Yes, and Marketing Link-building is harder than ever, thanks in part to the pandemic and politics creating an increasingly noisy news cycle over the last few years.  Wondering how to cut through the noise? On this episode, Steve talks with Paddy Moogan, co-founder and CEO of Aira, the agency behind the…

Read More

Burnout, Perfectionism, and Trends in DEI+ with Ashley McLemore

By Verblio / June 15, 2022 / Comments Off on Burnout, Perfectionism, and Trends in DEI+ with Ashley McLemore

🎧 Episode 109 of Yes, and Marketing A culture of perfectionism can paralyze anyone, but it hits women and minorities especially hard. On the latest episode of Yes, and Marketing, DEI+ expert Ashley McLemore explained the problem with perfectionism, in addition to sharing: One common mistake companies make when it comes to DEI+ initiatives The…

Read More

The Story Behind the Immersive Van Gogh Experience with Vito Iaia

By Verblio / June 8, 2022 / Comments Off on The Story Behind the Immersive Van Gogh Experience with Vito Iaia

🎧 Episode 108 of Yes, and Marketing The best-selling event on Ticketmaster last year wasn’t a concert or a comedy show.  It was the Immersive Van Gogh experience.  Curious how it came to be? Vito Iaia is co-founder of Impact Museums and co-producer of Immersive Van Gogh. In this interview, he shares the origins of…

Read More
Eric Remer on Yes, and Marketing

Lessons in SMB Marketing and Startup Growth with EverCommerce CEO Eric Remer

By Verblio / June 1, 2022 / Comments Off on Lessons in SMB Marketing and Startup Growth with EverCommerce CEO Eric Remer

🎧 Episode 107 of Yes, and Marketing EverCommerce is the tech platform of choice for over 600,000 SMBs around the world. When it comes to marketing to SMBs, they know what works—and what works at scale. Their CEO Eric Remer broke it down for us on this episode of Yes, and Marketing. The takeaway? If…

Read More