Podcast Show Notes

Building a Brand from the Inside Out with FocusedBrands Founder Rachael Shayne

By Verblio / March 24, 2021 / Comments Off on Building a Brand from the Inside Out with FocusedBrands Founder Rachael Shayne

Episode 51 of The Verblio Show If you care about branding, Rachael Shayne is someone you should know.  Rachael combines a career in marketing—including working with giants like L’Oreal, Procter & Gamble, and REI—with a relentlessly curious, ‘mesh network’ brain for a perspective that captures both the big picture and the nitty-gritty details of what…

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Rory Sutherland with Practical Magic

Rory Sutherland with Practical Magic for a Hyper-Logical World

By Verblio / March 10, 2021 / Comments Off on Rory Sutherland with Practical Magic for a Hyper-Logical World

Episode 49 of The Verblio Show Rory Sutherland is one of the world’s most followed and sought after marketing thought leaders, in addition to being the Vice Chairman of Ogilvy UK and renowned author of Alchemy: The Surprising Power of Ideas That Don’t Make Sense. On this episode, Rory shares some of the most unexpected…

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Tamsen Webster on episode 48 of The Verblio Show

Bridging the Gap Between the Actual and Aspirational with Messaging Expert Tamsen Webster

By Verblio / March 3, 2021 / Comments Off on Bridging the Gap Between the Actual and Aspirational with Messaging Expert Tamsen Webster

Episode 48 of The Verblio Show Who has a BA and a BS, an MBA and an MA, and can reference Agatha Christie, Greek mythology, and Tom Brady in a single conversation? Tamsen Webster. Oh, and she can cha cha, too.  In addition to a panoply of far-flung references, Tamsen had a wealth of marketing…

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Nick Dujnic Episode Summary

The Power of First-Party Data in a Cookie-less World with LiveIntent’s Nick Dujnic

By Verblio / February 24, 2021 / Comments Off on The Power of First-Party Data in a Cookie-less World with LiveIntent’s Nick Dujnic

Episode 47 of The Verblio Show What do bees and third party cookies have in common? Ask Nick Dujnic. From making complicated concepts accessible through entertaining analogies to helping brands rethink the possibilities of email at LiveIntent, his fusion of data and storytelling have made him a self-taught marketing master. In addition to his pop-culture…

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Lola Bakare in Episode 46 of The Verblio Show

Productizing Social Justice is a Good Thing: Inclusive Marketing with Lola Bakare

By Verblio / February 17, 2021 / Comments Off on Productizing Social Justice is a Good Thing: Inclusive Marketing with Lola Bakare

Episode 46 of The Verblio Show Episode Summary Lola Bakare has held numerous strategic leadership roles in multinational tech companies, including a stint as chief of staff and strategy integration at Dell. Today, she’s the founder of be/co where she partners with ambitious marketing executives to maximize their business impact. On this episode, Steve sits…

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David Cancel Episode 45 on The Verblio Show

Creating Colorful Oceans and Constant Discomfort with Drift’s David Cancel

By Verblio / February 16, 2021 / Comments Off on Creating Colorful Oceans and Constant Discomfort with Drift’s David Cancel

Episode 45 of The Verblio Show Serial entrepreneur David Cancel knows a thing or two about running successful software and technology companies. He has founded numerous global software companies, including Performable, Ghostery, and Drift. He has served as Chief Product Officer at HubSpot, where his leadership was described as “visionary” by HubSpot’s co-founder, and he…

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