Your friendly content marketing enthusiasts
Team Verblio serves 1,500 digital agencies and businesses every month from beautiful Denver, CO.
we're a fruit salad
Our team at a glance
Mercury 100 fastest-growing companies in Colorado awards
Participate in monthly company book club
Average number of LaCroixs consumed per week
Chicken wings
The stuff that matters to us
supporting great writers
Quality writing comes from happy, motivated writers. We ask for excellence and support their success. Our online writers' forum is an active community, and connection creates better content.
TECH + HUMANS
We’ve built a super-cool technology platform, but deeply personal content comes from humans. Beyond the binary code, team Verblio is a well rounded group of reasonably intelligent people.
Rah rah TEAM SPIRIT
Variety is the spice of team Verblio. We’re a supergroup of SEO-philes, content connoisseurs, designers, engineers, and entrepreneurs. Left brain & right brain, together = just-right brain.
highly qualified and verb-curious?
Steve Pockross
CEO
Hometown: Denver, CO
Favorite Word: Hootenanny
Steve brings more than 20 years of startup, nonprofit, and Fortune 500 experience to his role as bon vivant of Verblio. He was part of the early management team at crowdsourcing pioneer LiveOps and previously led five SaaS and marketing businesses. Outside the office, Steve enjoys ultimate frisbee, telemark skiing, hosting jazz concerts, and spending time with his two boys. He also writes for the Verblog under his very own category—Spockross. Read Steve’s posts.
Greg Levow
COO & CTO
Hometown: New York, NY
Favorite Word: Aardvark
Hailing from the Empire State, Greg is a Chief Operating Officer, Chief Technology Officer, and a gentleman. Prior to joining Verblio, he founded an ag-tech startup that uses simulation modeling and weather data to help farmers optimize their fertilizer usage and improve yields, while reducing environmental impact. When he’s not solving hard problems that intersect business and technology, you’ll find Greg in front of a hot BBQ, cold drink in hand, cooking up something big.
Brad Kemp
EVP, Business Development
Hometown: Port Huron, MI
Favorite Word: Arugula
Do you like pineapple on pizza? Verblio’s head of business development does! When he’s not leading enterprise sales efforts or making divisive culinary choices, Brad enjoys live music, listening to music, and excelling at 90s music trivia. Before Verblio, Brad spent most of his career building and leading sales teams, most recently launching and growing a platform that makes it easy for Fortune 1000 companies to find video production freelancers.
Paul Zalewski
Vice President, Marketing
Hometown: St. Louis, MO
Favorite Word: Yup
Paul runs marketing at Verblio and is a self-proclaimed digital marketing and SEO nerd. When he's not helping sad, empty blogs find Verblio content, he enjoys writing and spending time with his wife and two daughters. His prerequisite I-live-in-Colorado activity is snowboarding. Verblio colleagues do not approve of his favorite word.
Zoe Treeson
Senior Director, Operations
Hometown: Albuquerque, NM
Favorite Word: Bedraggled
As senior director of operations, Zoe draws on her background in business and film production to help Verblio customers tell their stories. Outside of the office, Zoe does all the (Boulder) things—hiking, cycling, running. Only her complete disinterest in snow sports differentiates her from your average Boulderite. Yet somehow, we’ve found it in our hearts to forgive her.
Reid Lynch
Senior Director, Engineering
Hometown: Shepherdstown, WV
Favorite Word: Forthwith
Reid is Verblio’s senior director of engineering, and his work behind the scenes makes the platform purr. He has a computer science degree and experience building crowdsourcing platforms, but he comes from a newspaper family, so he’s still one of us. Reid’s favorite word means “immediately; at once.”
Mandi O'Brien
Director, Design & Product
Hometown: Portland, OR
Favorite Word: Asterisk
Mandi loves to find simplicity and beauty in the most complex challenges. Her role as Director of Design and Product at Verblio allows her to honor her roots as a true polymath. For the past 8 years, Mandi has worked at fast-growing startups in NYC. Recently, she and her two orange tabby cats relocated to Denver, where they are enjoying their sweet views of the Rocky Mountains. When she’s not working on the latest UX innovation for Verblio, she enjoys music, the outdoors, storytelling, games, and tacos.
Max Harris
Senior Software Engineer
Hometown: Pittsburgh, PA
Favorite Word: Dork
Max is a developer at Verblio. He has a degree in computer science and has worked at startups and big enterprise operations alike, ultimately deciding that the startup life is the life for him. You'll never see his best work up close, you'll just see that the Verblio platform runs like butter. That's Max's doing. He loves all Colorado activities, even though he doesn’t live here anymore.
Caroline Rideout
Sales Manager
Hometown: Olympia, WA
Favorite Word: Sublime
With over six years of SEO and content marketing experience, Caroline is thrilled to bring her expertise to Verblio’s diverse customer base. When she’s not in the office, you’ll find her painting outdoors, perusing her favorite volumes of poetry, and fawning over other people's dogs. Caroline is also Verblio’s elusive, enigmatic dolphin tamer, a skill she picked up from five years of living in Hawaii.
Alexa Baray
Senior Manager, Enterprise Operations
Hometown: Coral Springs, FL
Favorite Word: Tsundoku
Alexa is a trilingual bibliophile with a severe case of nerdiness. Her Verblio journey began in 2016, when she first became a BlogMutt writer. From there, Alexa inexplicably found herself in the role of account manager, and finally coerced worked her way into the operations team. Now, she happily manages Verblio’s professional services from her home office in Florida. When she’s not spamming Slack with pictures of her husky, you’ll find Alexa playing video games, boating, re-reading Harry Potter, or singing showtunes.
Charlene Baker
Client Success Manager
Hometown: Chesapeake, VA
Favorite Word: Awesome
Better known as Char, or Verblio's own personable, personal ray of sunshine. Char is passionate about ensuring our customers are off to a great start with Verblio and continue winning inside our platform. Interesting fact: She's the only chick on our squad who's on two teams, Operations, and Marketing & Sales. Yup, Char's everywhere! When she's not remotely hanging out with her fellow Verblions, you'll find her enjoying quality time with her hubby and two kids. Much like her favorite word, Char is awesome.
Maddie Basch
Manager, Writer Community
Hometown: Indianapolis, IN
Favorite Word: Scruple
From vetting to reviews, forum chats to new features, Maddie guides, mentors, and advocates for Verblio’s writer community. She earned her MA in literature from CU and was a bartender for many years before making the leap to libraries and becoming a Verblion. Though Maddie brings shame upon the house of Colorado by not really skiing or snowboarding, she more than makes up for it with dope tattoos and a green thumb. Find Maddie in the garden or dancing her face off to a new DJ—always a well made cocktail in hand.
Ginny Mitchell
Enterprise Account Manager
Hometown: Estes Park, CO
Favorite Word: Visceral
Ginny is a mountain-lover and true crime podcast aficionado. She brings her background in biology to her role as Verblio’s enterprise account manager, where it’s not particularly relevant, which is true for most college majors. Before becoming a Verblion, Ginny worked at the United Way of Salt Lake as the resource development director. When she’s not managing Verblio’s team of helpful account managers, Ginny enjoys skiing, gardening, hiking, scuba diving, sailing, music, and comedy.
Natalie Robinson
Sr. Manager, Partnerships & Strategy
Hometown: Green Bay, WI
Favorite Word: Juxtaposition
Hailing from America’s dairyland (#gopack), Natalie heads up partnerships and a variety of strategic projects. This versatile Verblion is passionate about learning new things and problem solving. Though generally easygoing, Natalie was chafed about choosing just one favorite word. Yes, she is a true cheesehead, but is assimilating nicely to Colorado via her new climbing hobby. Natalie also enjoys cooking, podcasts, and music.
Amie Aulwes
General Startup Associate
Hometown: Cedar Rapids, IA
Favorite Word: Periwinkle
Need a power point? A T-shirt? Perhaps a snack? Amie is your gal. This colorful, creative renaissance woman keeps team Verblio running like a well oiled rube-goldberg machine. When she’s not flawlessly coordinating contractors, conference calls, or Costco runs, Amie enjoys printmaking, bird-watching and cooking. Her favorite food is dumplings and she has a degree in fine art.
Alice Ward
Jr. Product Manager
Hometown: Durham, NC
Favorite Word: Penultimate
Alice brings her passion for learning about others and problem solving to her role as Verblio’s junior product manager, where she helps make the Verblio platform enjoyable and user friendly for all. Outside of the office, Alice enjoys coffee, beautifully groomed ski runs, and perfectly cooked salmon. We’re thankful Alice broke with tradition and decided not to study natural science like the rest of her family, because it brought her to us.
do you love content and cold lacroix? We're hiring!
We’re looking for a Senior Manager of Product Marketing to join our rapidly growing team!
We’re Verblio: a unique content writing startup based in Denver, CO. Content is a core foundation of modern marketing. But it’s really hard to create quality content, particularly at scale. It requires time, resources, and talent, and many companies simply can’t reasonably or cost-effectively staff in-house.
That’s where we come in. By combining a marketplace business model with the flexibility and deep vertical expertise of SaaS, Verblio enables writers to create 70,000+ pieces of unique content per year for our customers. With a network of over 3,000 professional writers, Verblio provides the platform for modern digital agencies, businesses, enterprises, and publishers to create unique content creation solutions.
To do all of this, we’ve created a high-performing SaaS startup led by a 15-year marketplace industry veteran and staffed by a team of energetic, eclectic startup junkies, writing enthusiasts, and random liberal arts degree collectors.
We’ve been on a full-tilt growth spurt for several years and have grandiose plans for world domination in the near future...and that’s where you come in! We are looking for the right Senior Manager of Product Marketing to join our team to help us create key pieces of this rocket.
Ready?
About the role:
Does turning complex business challenges into easy-to-understand & finely-crafted products energize you? Do you struggle to decide whether you’re more into content marketing or product marketing? Have you decided big companies are just not your thing and you can’t get enough of the startup / growth company life?
If so, read on, we’ve got something exciting.
NOTE: this job description might be different than others you’ve read. Our goal is to paint a picture of where we are, the opportunities we have, and what we need. So, give it a read. If you think “damn, that sounds absolutely energizing!” we want to talk to you. If you think “I’m pretty lost” or “these people are insane,” this probably isn’t the right role for you.
Here’s the situation …
Verblio’s core business is growing quickly. We’re bootstrapped, powered primarily by our inbound marketing efforts, adding outbound sales to the mix with promising early results, and putting up some impressive growth numbers (even in the year 2020 and everything it brings).
Our core offering is content creation for digital marketing. Our network of freelance writers has the breadth of background to create content for astoundingly niche businesses. Our software & services are designed to fulfill the needs of digital marketing agencies who need that content at scale.
Here’s what we need …
BUT to take things to the next level (or add more boosters to the rocket if you were into that analogy) we need product marketing to become a company-wide priority, and we need a product marketing leader to make that happen.
First, product marketing can be an ambiguous term, so let’s talk about what that means to us specifically.
The what
We see opportunities across 3 key areas of growth:
- Vertical solutions. We build a content offering that is specific to a particular vertical (say, compliant content for insurance or Google My Business content for franchises). We’ve done this once, we believe we can step and repeat.
- Horizontal solutions. We build content offerings that are adjacent to the ones we offer, and fulfill key needs in content marketing. A perfect example: content refreshes/revamps—new SEO results from existing content.
- Content enhancements. We build solutions that make the content we produce today even more powerful for our customers—these solutions help them with engagement, distribution, strategy, etc. Examples here: SEO optimization of content we write, adding custom design elements or custom photography. We also acquired a video company to play with.
The why
Here are just a few of the reasons we believe the what is key to our future success:
- Content at scale in a niche vertical is hard. That creates blue-ocean opportunities
- We’ve heard from our top clients that no one is doing content refreshes at scale well, yet they’re one of the best performing techniques in content marketing & SEO
- There are a lot of moving pieces required to do content marketing well. We do one of those pieces (creation) extremely well. By adding more pieces, we help our customers make content marketing easier and become more of a one-stop-shop
Ok, now you come into this story …
As Senior Manager of Product Marketing, you’ll be responsible for:
- Making The what happen
- Evangelizing The why internally and externally
Probably some specifics would be helpful.
Define & prioritize market opportunities. Partner with our sales team & our leadership team to do market research, customer interviews, and testing to understand which of the many opportunities we see are big. Help internal and external clients understand opportunities & products by defining them concisely and compellingly.
Design product solutions that fit these market opportunities. Considering market opportunities and the vertical/horizontal/enhancements we discussed earlier, conjure products into existence that meet the needs of these market opportunities.
Create and execute go-to-market plans for products. Take things from theoretical ideas to tests we can execute to scalable solutions, partnering with our sales team, operations team, product & engineering teams. There’s a lot that goes into this; planning, project management, cross-functional collaboration, collateral development (and more!)
Do all of this in a bootstrapped startup environment. The three things above are hard (one of our mentors said product marketing is the hardest of the disciplines in marketing). But, because we like challenges, it’s worth reiterating that we’re a bootstrapped startup and there are resource constraints that come along with that. (But also a huge degree of freedom in what you can create.)
Oh! One more thing! This role will report to our VP of Marketing and be part of the marketing team. That means that there are also opportunities and needs in marketing outside of product marketing. Product marketing will be your main gig, but there are other areas of marketing that have lots of opportunity. We’re looking for someone who’s jazzed about this.
Whew! If you’re reading this and still feeling psyched, definitely keep reading.
What you will need to be successful in this role:
- 3-5 years of product marketing experience.
- 1-2 years of digital marketing experience (preferably in content marketing &/or SEO).
- A solid understanding and deep interest in content marketing and SEO. If words like content refresh/revamp, domain authority, content promotion, people also ask, SEO optimization are not part of your vocabulary, this isn’t the right role for you.
- Key product marketing skills: research, project management, collateral & messaging development, cross-functional team leadership, comfort working with clients ...
- A desire to do all of this (and it’s a lot) in a startup environment where budgets aren’t unlimited, systems can be complex & imperfect, and scrappiness is required.
What makes Verblio a great place to work?
- We work hard, have fun, learn a lot, and are proud of our transparent, collaborative culture.
- We believe in doing good, and that creating great opportunities for home-based writers is just as important as helping our clients find their next customer.
- We made the Inc 5000 list for the second time and won our sixth Mercury 100 award as one of the fastest-growing companies in the Boulder Valley.
- We offer competitive salaries, equity, health, dental & vision insurance, and a generous vacation policy.
This role is based in Denver, CO and folks who can come to the office at least a couple of days a week (someday) are preferred. We will consider remote for the right candidate.
Excited about this opportunity? If so, click here to apply with your resume, cover letter, LinkedIn profile link, and your favorite 1-2 sentences that show you went deep into this job description and it speaks to you.
We’re looking for a Professional Services Manager to join our rapidly growing team!
We’re excited to bring on a process-driven, strategically-minded, wearer of many hats to manage the products and services that customers rely on to increase the SEO value of their content. Our professional services are designed to help customers boost their content marketing process beyond the production of content (i.e. SEO optimization, content strategy, video). In this role, you’ll be responsible for a critical part of our revenue growth and our platform’s value. Your knowledge of the content marketing sphere will help you continue to improve existing products and design new offerings that will add SEO juice to our clients’ content. You’ll collaborate with a large group of contractors to scale these services and deliver them seamlessly. Sound crazy but kind of exciting? You should totally do this.
Perfect backgrounds: None.
But some options could include:
- Waiting tables while earning a Ph.D. in extinct primate morphology
- Startup experience in a hemp ear muff business + a degree in the philosophy of game show hosting
- Urban graffiti tour guide + author of a book about the secret affairs of Sylvia Plath
This full-time, exempt position will be responsible for:
- Managing the delivery of over 5 unique products and services. From simply adding photos to full account management, our professional services are designed to add more SEO value and save customers more time in their content marketing journey.
- Coordinating service delivery with supporting contractors. Most of our professional services are fulfilled by groups of specialized contractors. You’ll oversee these contractors, ensuring they continue to meet quality and turnaround standards and gather their feedback on pain-points so as to continually improve workflows and offerings.
- Creating and improving delivery workflows. As we create new products and services and tweak existing ones, you’ll design efficient and effective delivery workflows with an eye towards improved project management across collaborators.
- Strategizing growth opportunities for existing stable of products. Professional Services is a key lever in our growth so you’ll be focused on identifying how to grow these products and services.
- Community building. We’re proud of the communicative and fun contractor community we’ve built. You’ll continue to find ways to connect contractors to each other, increase visibility between the Verblio and contractor teams, and elicit valuable feedback to improve our professional services.
- Wearing hats. So many hats. At Verblio, we’re a tight-knit team that feels comfortable jumping into any role and solving any problem at any time. We’re looking for someone who isn’t afraid to go above and beyond their responsibilities for the good of the team, the platform, and our community.
What you will need to be successful in this role:
- 2-5 years of client management experience, marketing experience, or SaaS background.
- A strong foundation in content marketing/SEO/inbound marketing.
- Great interpersonal skills and a love for building relationships with clients.
- A love for project management and turning tasks into a systematic process that can be replicated and scaled.
- Strong writing, editing, and messaging skills.
- A data-driven mentality, and the interest to build reporting, tracking, and systems that enable us to understand how to improve our margins, speed, and quality.
- Problem-solving prowess and extreme organizational skillz.
- Willingness to wear many hats and jump into projects outside of core responsibilities.
- Zeal for working with a kick-ass team of power-women hell-bent on having a great time, enjoying the quirkiness of our users, and overdelivering (because it’s the right thing to do).
What makes Verblio a great place to work?
- We work hard, have fun, learn a lot, and are proud of our transparent, collaborative culture.
- We believe in doing good, and that creating great opportunities for home-based writers is just as important as helping our clients find their next customer.
- This year we made the Inc 5000 list and won our fifth Mercury 100 award as one of the fastest-growing companies in the Boulder Valley.
- We offer competitive salaries, health, dental & vision insurance, and a generous vacation policy.
Excited about this opportunity? If so, click here to apply with your resume, cover letter, and LinkedIn profile link.
We’re looking for a Content Marketing Manager to join our legitimately fantastic team!
We’ve got something really exciting going on here at Verblio. We are content marketing enthusiasts with an amazing brand and platform. And despite 2020 being the mess that it is, we’re in full-tilt growth mode with grandiose plans for world domination (the friendly kind), and we show no signs of slowing down.
What do we actually DO though? Well, Verblio is a unique content writing startup based in Denver, CO. Content is a core foundation of modern marketing—but it’s really hard to create quality content, particularly at scale (it’s hard to do great things in large quantities. That’s why wedding food is often so bad.) . Many companies can’t reasonably staff for the time, resources and talent they need to harness the power of content. So, we nurture a network of over 3,000 professional writers—plus a marketplace business model and an easy-to-use platform for collaboration—to allow modern digital agencies, businesses, enterprises, and publishers to create truly effective content solutions. We’re led by a 15-year marketplace industry veteran and staffed by a team of energetic, eclectic startup junkies, writing enthusiasts, and random liberal arts degree collectors as we brew this powerful SaaS + marketplace potion. We’re intoxicating and we think you’re going to like it.
And we have a LOT to do, and that’s where you come in! We are looking for the right Content Marketing Manager to join our team.
NOTE: Our goal with this job description is to paint a picture of where we are, the opportunities we have, and what we need. If you read it and think “damn, that sounds absolutely energizing!” we want to talk to you. If you think “I’m pretty lost” or “that sounds like way too much work” or “these people are insane,” this isn’t the right role for you. If you think, “This sounds mostly awesome but I have some questions,” let’s talk.
About the role:
This role is kinda meta: you’ll lead content marketing for a content creation company that’s focused on helping other companies do content marketing.
It’s kinda funny, but it also means we’re in a crowded space: if we create run of the mill content about content marketing, it means we’re competing for attention in the SERP and the mind of our prospect with companies you might’ve heard of like HubSpot, Moz, etc, etc (etc).
So, we have to be either more thoughtful than that about what we target, or we have to create better content. Or, ideally, both.
But, we’ve got some cool things going for us too:
- A 50 DA
- A brand that is starting to turn heads in our space
- Strong partners in SEO, copywriting, design
- An awesome tech platform backed by awesome humans
And, we’ve got some a number of vehicles for content, too:
- Our blog
- Our site in general
- A shiny new podcast (The Verblio Show)
- A sizeable email list
- Our customer base
- Stickers
- Expo booths once that’s a thing again
Until recently, Verblio’s business was built almost entirely on inbound marketing. We’ve got a strong inbound funnel that’s working—it delivers 20+ new customers per week, almost like clockwork.
Here’s the big picture for your role:
It’s time for us to level-up our content. What we’ve done so far in the content marketing space has been good, but we believe that getting to great can help us accelerate our growth even further:
- There’s a lot more room to grow through inbound.
- We’ve recently begun investing in outbound sales and marketing, and need the content to make those efforts more powerful
- A key focus for the company over the next 24 months is productizing our offerings to go after new verticals & new markets. We’ll need powerful content to support these efforts
You’ll be helping to create content for Verblio’s content marketing:
- Content for SEO. In partnership with our SEO team, develop blog posts, pillar pages, landing pages, data-driven content, and more that keeps the organic traffic flowing.
- Content for the funnel.
- Lead magnets & gated content
- Case studies
- One-pagers
- Email broadcasts and campaign-based emails
- Content for the podcast. We see the podcast as adding value in a multitude of ways. And, it’s off to a strong start. We believe someone serving as the producer who’s focused on how to make it even better can make it shine.
On a day-to-day basis that means you will...
Define and organize content marketing strategy. Partner with the marketing team, SEO team, company leadership & sales team to set content marketing strategy based on company goals, keep it all organized, and organize it across our various channels in a disciplined manner.
Execute on said strategy. Working with a team of writers and designers, the broader marketing team, sales, leadership, and anyone else at the company and beyond you recruit to your informal team, create awesome content.
Promote and measure said content. We’ll be honest: content promotion and amplification is a serious weakness of ours. Maybe it’s because our marketing team has historically been a bit introverted. Maybe it’s because we’ve got a lot going on. Or maybe it’s because content promotion is f&*(ing hard. Regardless of the reason, we need some help in this area, and this will be a key focus of this role.
Build outstanding stuff. With some caveats, we believe in the theory of 10x content. We also wholeheartedly agree with this quote: “The returns on writing something great are enormous; the returns on writing something average are zero.” We’ve got tons of opportunity for great content.
Do all of this in a hard-working startup environment. Content marketing is hard (especially, as noted, in the marketing space). And, on top of that, it’s worth reiterating that we’re a scrappy startup and there are resource constraints that come along with that. (But also a huge degree of freedom in what you can create.)
Serve as editor-in-chief and help steward the Verblio brand voice. Synthesize, be able to embody, and help us manage the voice of the Verblio brand—fun, whimsical, but smart.
Be an effective communicator. We are looking for clear, direct communicators. That means interpersonally and in your writing.
Oh! One more thing! This role will report to our VP of Marketing and be part of the marketing team. That means that there are also opportunities and needs in marketing outside of content marketing. Content marketing will be your main gig, but there are other areas of marketing that have lots of opportunity. position will also influence the core product. For example, take your best practices and help turn into our platform offerings. Make our core product better through your understanding of content marketing. Act as the tip of the spear in testing out what we should build next. We’re looking for someone who’s jazzed about this, because we’re jazzed about this!
Verblio has a vibrant company culture. We’re smart, welcoming, creative, and engaged in our jobs. We love to share resources and recommendations. We like to make each other laugh. We care about our jobs, but not so much that it kills us. We care about our families, our communities, our hobbies, and our mental health, too. We have a low turnover rate because people love working here. We’re looking for someone that wants to be a part of that.
We’ll warn you in advance that this is a big role, with a lot of responsibility, , and not for someone looking for a 9-5.
What you will need to be successful in this role:
- 3-5 years of content marketing experience.
- A solid understanding and deep interest in content marketing and SEO. If words like content refresh/revamp, domain authority, content promotion, people also ask, and SEO optimization are not part of your vocabulary, this probably isn’t the right role for you
- Key content marketing skills: research, project management, collateral & messaging development, content promotion & amplification
- The desire to do what it takes to effectively promote content in our space—get out there (virtually) make connections, pitch, etc
- Strong content writing and copywriting skills. While you won’t primarily be writing, we’re looking for someone who can do that well
- A desire to do all of this in a startup environment where budgets aren’t unlimited, systems can be complex & imperfect, and scrappiness is required.
- Analytical skills. We believe that (most) content should be measured
- A voracious appetite for marketing content, because you thoroughly enjoy it.
- Bonus points for social media experience (particularly LinkedIn)
- Double bonus points for experience at a digital marketing agency
- Cool or unexpected skills that would make you great for the role but we haven’t mentioned? Let’s hear them.
What makes Verblio a great place to work:
- Competitive salary and stock options
- Health, dental & vision insurance with a generous monthly company contribution
- Flexible paid time off and holidays
- You’ll have a high degree of ownership and opportunity to inspire your passion and personal fulfillment
- Your work will be varied and challenging to help you grow every day
- Did we mention we’ve got a really fun team culture and everyone is delightfully intelligent and that we share a wonderful set of company values?
- Did we mention we’re growing like mad? It’s way more fun to be on a rocketship to the stars than not. We made the Inc 5000 list for the second year in a row, won our sixth Mercury 100 award as one of the fastest-growing companies in the Boulder Valley, and just made the Colorado Companies to Watch list
- Some day when we can safely co-locate again, we’ve got in-person perks like free food & drink, fun events, a hip centrally-located Denver office, a free RTD Eco-pass, etc… Some day
- Have you read the website? That’ll give you a good idea of our energy.
This role is based in Denver, CO and folks who can come to the office at least a couple of days a week (someday) are preferred. We will consider remote for the right candidate.
Excited about this opportunity? Click here to apply with your resume, cover letter, LinkedIn profile link, and 1-2 sentences that show you read this whole thing and it speaks to you.
We’re looking for a Business Development Representative to join our rapidly growing team!
We’re Verblio: a unique content writing startup based in Denver, CO. Content is a core foundation of modern marketing. But it’s really hard to create quality content, particularly at scale. It requires time, resources, and talent, and many companies simply can’t reasonably or cost-effectively staff in-house.
That’s where we come in. By combining a marketplace business model with the flexibility and deep vertical expertise of SaaS, Verblio enables writers to create 70,000+ pieces of unique content per year for our customers. With a network of over 3,000 professional writers, Verblio provides the platform for modern digital agencies, businesses, enterprises, and publishers to create unique content creation solutions.
To do all of this, we’ve created a high-performing SaaS startup led by a 15-year marketplace industry veteran and staffed by a team of energetic, eclectic startup junkies, writing enthusiasts, and random liberal arts degree collectors.
We’ve been on a full-tilt growth spurt for several years and have grandiose plans for world domination in the near future...and that’s where you come in! We are looking for the right Business Development Representative to join our team and help us fuel this rocket.
Ready?
About the role:
Does evangelizing a solution that’s in demand and helps your customers grow their businesses energize you? On a scale of 1-10 with 1 being “Meh, I’ll just see what happens” and 10 being “Step aside, please. I’m about to get after it,” are you a 13? Have you decided big companies are just not your thing and you can’t get enough of the startup / growth company life?
If so, read on, we’ve got something exciting.
NOTE: this job description might be different than others you’ve read. Our goal is to paint a picture of where we are, the opportunities we have, and what we need. So, give it a read. If you think “damn, that sounds absolutely energizing!” we want to talk to you. If you think “I’m pretty lost” or “these people are insane,” this probably isn’t the right role for you.
Here’s the situation …
Verblio’s business is growing quickly. We’re bootstrapped, have grown primarily through our inbound marketing efforts, and have recently added outbound sales to the mix with promising early results (even in the year 2020 and everything it brings).
Our core offering is content creation for digital marketing. Our network of freelance writers has the breadth of background to create content for astoundingly niche businesses. Our software & services are designed to fulfill the needs of digital marketing agencies who need that content at scale.
Here’s what we need …
BUT to take things to the next level (or add more boosters to the rocket if you were into that analogy) we need some serious top of funnel traction, and a BDR to make that happen.
As Business Development Representative, you’ll be responsible for:
- Finding and starting conversations with the right prospects at marketing agencies, publishers and enterprises to introduce Verblio and create new, qualified sales opportunities.
- Smoothly transitioning all those new opportunities you’ll find to your colleagues on the revenue team so they can nurture and close them.
- Working with new partners to ensure they’re taking full advantage of our platform, and cultivating relationships that drive referrals at the same time.
- Evangelizing The why internally and externally. Always.
Probably some specifics would be helpful.
Create new sales opportunities. Our product team has built amazing solutions to our prospects’ problems, and marketing has dialed-in the messaging and collateral we need to tell them about it. You’ll knock on doors (OK, not literally) to share all of this and find our next happy clients.
Help us continue to be the friendliest content creation platform out there. Hunting for new business can sometimes feel transactional, and deservedly gets a bad rap as a result. This is not that type of selling. As the face of our brand to new prospects, you’ll reach out as one part Verblio evangelist and two parts altruist so we continue to build strong client partnerships from the start.
Be our eyes and ears in the marketplace. Even though we’ve been at this a while (over 10 years, in fact), we’re always learning. And since you’ll be having as many conversations with prospective clients as anyone, we’ll look to you for breaking news on new trends and developments (read: opportunities) to help keep our marketing and product teams out in front.
Do all of this in a bootstrapped startup environment. The three things above are hard. But, because we like challenges, it’s worth reiterating that we’re a bootstrapped startup and there are resource constraints that come along with that. (But also a huge degree of freedom in how you get it done.)
Whew! If you’re reading this and still feeling psyched, definitely keep reading.
What you will need to be successful in this role:
- Up to 3 years of new business development experience.
- An intrinsic drive to break new ground and make things happen.
- A solid understanding and interest in content marketing and SEO. Bonus points for understanding the nuances of how marketing agencies operate and grow, especially through content.
- A desire to do all of this (and it’s a lot) in a startup environment where budgets aren’t unlimited, systems can be complex & imperfect, and scrappiness is required.
What makes Verblio a great place to work?
- We work hard, have fun, learn a lot, and are proud of our transparent, collaborative culture.
- We believe in doing good, and that creating great opportunities for home-based writers is just as important as helping our clients find their next customer.
- We made the Inc 5000 list for the second time and won our sixth Mercury 100 award as one of the fastest-growing companies in the Boulder Valley.
- We offer competitive salaries, equity, health, dental & vision insurance, and a generous vacation policy.
Excited about this opportunity? If so, click here to apply with your resume, cover letter, LinkedIn profile link, and your favorite 1-2 sentences that show you went deep into this job description and it speaks to you.
Psst. Hey you. Yeah you! Are you an early-career UI designer who loves collaborating with super smart, driven and fun people at a startup that’s growing like crazy and making a positive impact on the world? Would you describe yourself as curious and resourceful? Are you passionate about improving the experience of your users AND your team? Can you appreciate a good pun? No? Oh. Okay. You can stop reading now.
Okay, so now that the nos are gone… HI! Darn right you’re interested. Let’s talk details.
A little bit about us
We’ve got something really exciting going on here at Verblio. We are transforming the world of work and the world of marketing at the same time. And despite 2020 being the mess that it is, our full-tilt growth spurt and grandiose plans for world domination show no signs of slowing down.
What do we actually DO though? Well, we’re a unique content writing startup based in Denver, CO. Content is a core foundation of modern marketing—but it’s really hard to create quality content, particularly at scale. Many companies can’t reasonably staff for the time, resources and talent they need to harness the power of content. So, we nurture a network of over 3,000 professional writers—plus a marketplace business model and an easy-to-use platform for collaboration—to allow modern digital agencies, businesses, enterprises, and publishers to create truly effective content solutions. We’re led by a 15-year marketplace industry veteran and staffed by a team of energetic, eclectic startup junkies, writing enthusiasts, and random liberal arts degree collectors as we brew this powerful SaaS + marketplace potion.
And we have a LOT to do. To harness the incredible opportunities before us, we need to speed the development of our platform while differentiating it with an awesome user experience and a beautiful visual design. And we need a full-time designer to make that happen. That’s where you come in.
A little bit about you
We’re looking for a designer who...
- ...can’t decide whether they like UX, UI or visual design more, but knows the difference between a “good” design and a “great” design (and can explain what it is)
- ...eats complexity for breakfast and beauty for dinner
- ...can turn constraints like technical viability, promised release dates, and the feedback of real users into LOTS of potential solutions (from a minimum lovable product to the blue sky ideal AND a map of the road between the two)
- ...is always learning and isn’t afraid to give or receive feedback. Someone who compulsively seizes opportunities to experiment with and improve everything they touch
- ...sees typos, misaligned elements, missing frames in a complex user flow and froths with the need to fix them
- ...doesn’t stop at Lorem Ipsum, but drafts UX copy to help ensure hierarchy and the user flow really make sense. Bonus points for drafting real copy that we can actually use in app w/ little revision
- ...can communicate their work such that it’s easily understood by both new and informed stakeholders, whether on the business or tech side of the house
- ...has a healthy dose of whimsy, adventurousness and ra-ra team spirit
What you’ll actually do
- Design UX/UI for our 2-sided marketplace. This means you’ll be designing for our customer experience, our writer experience, and our admin portal (which allows us to calibrate those experiences and deliver professional services behind the scenes)
- Execute projects from start to finish: (i) plan and coordinate tasks, (ii) seek out requirements and feedback from stakeholders, (iii) research, analyze, strategize, make recommendations (iv) create sketches, wireframes, high fidelity digital designs and revisions at every stage (v) perform user testing (vi) work directly with engineers, and (vii) maintain a library of ui design assets
- Develop deep empathy for all of our users; seek out and incorporate their feedback and data as the foundation of your design solutions
- Partner with members of our cross-functional team to understand our business goals and technical constraints, then make design recommendations accordingly
- Do all of this in a bootstrapped startup environment with limited resources. Because we like challenge and also freedom
- Oh, and you’ll be reporting to (and partnering with) Verblio’s Director of Design & Product
What you’ll need to be successful
- 1+ years of professional experience turning complex problems into engaging design solutions and while creating and maintaining a consistent visual system. You can share several shining examples of real work you've shipped, and what you learned along the way
- Curiosity, resourcefulness, initiative, and the ability to learn on the fly (and incorporate those learnings into your work). If you’ve got this, you can learn the rest 😉
- Excitement for agile and iterative, human-centered design practices
- Ability to speak “engineer”, with a working knowledge of HTML, CSS, database + analytics basics, accessibility and mobile-first or responsive design approaches
- Fluency in standard prototyping tools of varying fidelity (for example: paper prototyping, Google Slides, Figma, Sketch, Webflow, Illustrator) and collaborative tools (for example: Invision, Miro, LucidChart)
- Comfort with remote work and collaborating with remote teams. The Verblio team spans multiple cities and continents. You should be self-motivated and capable of driving resolution on design issues across multiple projects
Why You’ll Love it Here
Isn’t it obvious already? Okay, okay… here are the perks:
- Competitive salary and stock options
- Health, dental & vision insurance with a generous monthly company contribution
- Flexible paid time off and holidays
- You’ll have a high degree of ownership and opportunity to inspire your passion and personal fulfillment
- Your work will be varied and challenging to help you grow every day
- Did I mention we’ve got a really fun team culture and everyone is delightfully intelligent?
- Did I mention we’re growing like mad? It’s way more fun to be on a rocketship to the stars than not. We made the Inc 5000 list for the second year in a row, and won our fifth Mercury 100 award as one of the fastest-growing companies in the Boulder Valley
- Some day when we can safely co-locate again, we’ve got in-person perks like free food & drink, fun events, a hip centrally-located Denver office, a free RTD Eco-pass, etc… Some day
Excited about this opportunity? If so, click here to apply with your resume, cover letter, LinkedIn profile link, and your favorite 1-2 sentences that show you went deep into this job description and it speaks to you.
Quality Engineer (Contractor, Remote)
We’re looking for a sharp QA professional to work with our engineering team!
About Us
Verblio is a small but growing company based in Denver, Colorado, USA. Through our web platform, businesses of all kinds work with our broad network of writers to create custom content for their blogs & websites.
At Verblio, we’re good at what we do, but we don’t take ourselves too seriously. We work tirelessly to improve our service, while at the same time balancing the importance of a healthy personal life.
About You
You are a smart & passionate software professional ready to be a valuable contributor to our team. As our quality engineer, you’ll join our small crew of nerds to ensure the fidelity of software releases. You’ll guide our release process to verify that our development work meets standards and delivers on our goals.
Your English is strong (but not perfect!) and you’re in a time zone similar to the United States.
Responsibilities
- Create and execute testing plans for new platform features
- File detailed bug reports for issues found while testing
- Reproduce issues found by users in production
- Perform regression tests to ensure existing functionality is unaffected
- Assist in identifying user flow issues when working on feature specifications
Skills desired but not required
- Experience with SQL to query for data correctness while testing
- Knowledge of Git to run & test feature branches locally
- Proficiency with Selenium test automation tools
- Ability to code in a programming language. We use Ruby & Typescript, but if you’re good with a different language that’s great as well.
- Basic UNIX skills
How to apply
Please send your resumé and a short description of yourself to reid@verblio.com.
Or apply to become a Verblio writer.