Meet Verblio

We’re looking for an entrepreneurial Director of Sales / Business Development to join our rapidly growing team.

We’re Verblio: a unique content writing startup based in Denver, CO. We live at the intersection of two huge trends—the future of marketing and the future of work. 

In the future of marketing, content lies at the foundation of modern marketing. But it’s really hard to create quality content consistently, and particularly at scale. It requires time, resources, and talent, and many companies simply can’t reasonably or cost-effectively staff in-house. That’s where we come in. 

By combining a marketplace business model with the flexibility and deep vertical expertise of SaaS, Verblio enables writers to create 70,000+ pieces of unique content per year for our customers. With a network of over 3,000 professional writers, Verblio provides the platform for modern digital agencies, businesses, enterprises, and publishers to create unique content creation solutions. 

To do all of this, we’ve created a high-performing SaaS startup led by a 15-year marketplace industry veteran and staffed by a team of energetic, eclectic startup junkies, writing enthusiasts, and random liberal arts degree collectors. 

We’ve been on a full-tilt growth spurt for several years years and have grandiose plans for world domination in the near future...and that’s where you come in!  We are looking for the right Director of Sales / Business Development to manage and grow our sales team to add jet fuel to this rocket. Ready? 

About the role:

This is an exciting role for an entrepreneurial leader who’s up for the big challenge and opportunity of helping our rapidly-growing startup become a sales powerhouse. No one here wears just one hat. 

The first key role is mostly business development with a healthy dose of sales and a splash of product marketing. The role is to identify, target and build out the next target verticals for Verblio, while leveraging the variety of content use cases that one can create when powered by thousands of top writers, with subject matter expertise across 40 verticals, and technology platform to support them. We can do a lot of amazing things with this combination. You’ll lead us on figuring out which ones are the right opportunities. In this part of the role, you will be directly performing outbound outreach as well. 

Part two of the role is to lead our small but passionate inbound sales team. This is our sweet spot already, but we’re looking for a leader to make the team even more efficient and effective, and expand the team when ready.

If you’re passionate about 1) business development in new verticals and products, 2) selling, 3) growing high-performing teams, 4) startup high-speed adventures, and 5) building and using data and systems to make everything run, this is the role for you.  

This full-time, exempt position will be responsible for:

• Business Development. We have a strong client base with a great variety of verticals and different uses of our product. You’ll lead our efforts to identify which of those verticals we should target directly, and what packages and sales terms would be most compelling for that audience. 
• Running and growing the Verblio inbound sales team. We currently have 1.5 sales reps and outsourced chat support and want to grow quickly. You’ll play a key role in hiring, training, and managing team members.
• Designing, implementing, and continuously improving processes, data, and technology that support high-growth, high-volume sales.
• Working with the marketing team to create messaging and collateral across our customer types.
• Being both a player and a coach—we’re looking for someone who’s comfortable giving product demos and selling to the C-suite, but is equally passionate about mentoring, coaching, and managing a high-energy sales team.
• Partnering with our operations team to build an account management function at Verblio that provides support for 1,000+ clients and creates beneficial cross-selling opportunities.
• Serving as the executive sponsor to top clients—running QBRs, check-ins, and interfacing with our ops team to ensure client success.
• Developing and executing strategies for both outbound sales and entering new verticals. 
• Improving the inbound sales funnel by optimizing the path from lead to customer.
• Running conference logistics / trade show operations.

What you will need to be successful in this role: 

• 5-10 years of sales and sales management experience.
• Experience building a large book of business through direct outbound sales outreach.
• Experience managing inside sales/cold outreach/SDR teams.
• Ability to think entrepreneurially about which verticals could be expansion verticals for a core product and different product variations that fit those markets.
• A strong foundation in content marketing/SEO/inbound marketing.
• Great interpersonal and networking skills and a love of building relationships with clients.
• Experience with sales tracking and management systems, particularly across a multi-member sales team.
• A data-driven mentality, and the interest to build reporting, tracking, and systems that create excellence and accountability in sales.
• Strong writing and messaging skills; you’ll be creating sales decks, standardizing talking points, forming responses to objections, etc.
• A desire to work closely and collaboratively with our marketing team, to align around revenue goals.
• Experience selling to digital agencies or publishers preferred.
• A high degree of emotional intelligence.
• Experience operating in a small company.
• Ability to travel (up to 10%).

What makes Verblio a great place to work?

• We work hard, have fun, learn a lot, and are proud of our transparent, collaborative culture. 
• We believe in doing good, and that creating great opportunities for home-based writers is just as important as helping our clients find their next customer.
• This year we made the Inc 5000 list and won our fifth Mercury 100 award as one of the fastest-growing companies in the Boulder Valley.
• We offer competitive salaries, health, dental & vision insurance, and a generous vacation policy.

Excited about this opportunity? If so, send an email to work@verblio.com with the subject “Head of Sales.” Please include your resume, cover letter, and LinkedIn profile link.

We’re looking for a manager/senior manager of digital marketing to join our rapidly growing team.

We’re Verblio: a unique content writing startup based in Denver, CO. Content is a core foundation of modern marketing. But it’s really hard to create quality content, particularly at scale. It requires time, resources, and talent, and many companies simply can’t reasonably or cost-effectively staff in-house. 

That’s where we come in. By combining a marketplace business model with the flexibility and deep vertical expertise of SaaS, Verblio enables writers to create 70,000+ pieces of unique content per year for our customers. With a network of over 3,000 professional writers, Verblio provides the platform for modern digital agencies, businesses, enterprises, and publishers to create unique content creation solutions. 

To do all of this, we’ve created a high-performing SaaS startup led by a 15-year marketplace industry veteran and staffed by a team of energetic, eclectic startup junkies, writing enthusiasts, and random liberal arts degree collectors. 

We’ve been on a full-tilt growth spurt for several years and have grandiose plans for world domination in the near future...and that’s where you come in!  We are looking for the right Manager/Senior Manager of Digital Marketing to join our team to add jet fuel to this rocket. Ready? 

About the role:

Are you a digital marketing super-nerd? A t-shaped digital marketer with experience across SEO/PPC/CRO/digital analytics?  If so, read on, we’ve got something exciting. 

Here’s the situation … 

Verblio’s business is driven primarily by inbound marketing. We’re blessed with a 50 DA (if you don’t know what that means, this isn’t the role for you), and we’ve been creating a lot of content for a long time. We’re pretty darn strong on the SEO front and get a fairly large volume of qualified traffic (and a large volume of unqualified traffic—we rank #1 for ‘best Halloween candy names’, but that’s a story for another day). We’ve got a shiny new-ish website that reflects our Fall 2018 rebrand to Verblio. We’ve got a head of content marketing, we’ve got good webdev resources, we’ve got Google Optimize installed, we’ve got SEO and PPC agencies. We’ve got analysis to show that we’ve got massive opportunities to move the needle through SEO, PPC, and CRO. 

Here’s what we need … 

What we don’t have is the bandwidth to dive deep across these disciplines, or deep enough in-house expertise in several of them. We’re looking for a digital marketing expert who is going to be enthralled by the prospect of increasing qualified traffic, MQLs, and sales through a combination of:

• Digital analytics
• SEO
• CRO
• PPC

Since it’s not possible to be a super-expert in SEO, CRO & PPC, our idea is that you’ll dive deepest in your area of expertise, and we’ll augment with agencies/ consultants/ other resources across the other two. That said, we are looking for someone with a deep interest in all 3.

This full-time, exempt position will be responsible for:

• Digital analytics—improving them. Our current digital analytics tech stack & reporting need some help. We’re using GA + Google Optimize + Google Ads + FB Ads Manager + Search Console + Infusionsoft (our CRM & marketing automation) + data from our app + Metabase, an open-source analytics tool. We’ve got some monthly reporting we do ourselves, some coming in from agencies. We need to figure out how to get more accurate and actionable data out of this system, or what else we need
• Digital analytics—using them & reporting & iterating on them. Update and create new weekly/monthly/quarterly reports that help us understand performance and make decisions. Identify areas for ad-hoc analytics, respond to requests from the team for more analytics.
• Designing and implementing a methodology for CRO that improves our digital ecosystem and improves the funnel. We’ve got good volumes of traffic to play with, good assets for lead magnets and flexible front-end systems for testing, but we haven’t put much emphasis here yet. We also have a multi-visit sales funnel that spans both self-serve & a managed sales process to complicate things.
• Strategize & manage our PPC efforts. PPC is relatively new for us, we believe it has a lot of potential. You’ll own everything from keyword targeting to A/B testing on ads, to landing page & offer testing and the follow-up email/sales funnel testing.
• Manage our SEO efforts. Using the various disciplines of SEO, create and prioritize projects, partner with our head of content, our webdev team, etc. to focus on improving our content & on-page SEO, link building, and technical SEO.
• Working with other members of the team to test & execute marketing campaigns.  We’ve got a strong team—full-time and contract resources in content marketing, email marketing, copywriting, design, and more. You’ll work with all of these folks to design and execute campaigns.
• Managing relationships with digital agencies. We currently work with an SEO agency and a PPC agency, we may need more, we certainly need to get the most out of them.

All the rest! This is a small-but-mighty startup. We often work cross-functionally, special projects come up, and there’s plenty of opportunities to dive in and help in other areas across marketing and more.

What you will need to be successful in this role: 

• 3-5 years of digital marketing experience
• Deep expertise in Google Analytics
• Some expertise in Search Console, Google Ads, Facebook Ads manager, Google Tag Manager
• Direct experience using an A/B testing tool for the web—Google Optimize, VWO, Optimizely, etc
• Experience in all and deep expertise in one of the following three:  SEO, PPC, or CRO, some experience in the other two
• A data-driven mentality, and the interest to build reporting, tracking, and systems that create insights & drive decision making
• A desire to work closely and collaboratively with the rest of our marketing team, our sales team, to align around revenue goals
• Experience managing digital agencies preferred
• A desire to do all of this in a startup environment where budgets aren’t unlimited, systems can be complex & imperfect, and scrappiness is required
• An interest in digital marketing that borders on obsession

What makes Verblio a great place to work?

• We work hard, have fun, learn a lot, and are proud of our transparent, collaborative culture. 
• We believe in doing good, and that creating great opportunities for home-based writers is just as important as helping our clients find their next customer.
• Last year we made the Inc 5000 list and won our fifth Mercury 100 award as one of the fastest-growing companies in the Boulder Valley.
• We offer competitive salaries, health, dental & vision insurance, and a generous vacation policy.

Excited about this opportunity? If so, you can apply right here. You'll need your resume, cover letter, LinkedIn profile link, and your favorite 1-2 ways of doing your own continuing education for digital marketing.

We’re looking for a Senior Operations Manager to join our rapidly growing team.

We’re Verblio: a unique content writing startup based in Denver, CO. Content is the foundation of successful marketing today. But creating quality content requires time, resources, and talent, and many companies simply can’t reasonably or cost-effectively staff in-house. That’s where we come in. Verblio combines access to unique writing talent enabled by leading marketplace businesses with the flexibility and deep vertical expertise of SaaS to create 70,000+ pieces of unique content per year. With a network of over 3,000 professional writers, Verblio provides the platform for modern digital agencies, businesses, enterprises, and publishers to engage audiences with unique content creation solutions. 

To do all of this, we’ve created a high-performing startup led by a 15-year marketplace industry veteran and staffed by a team of energetic, eclectic startup junkies, writing enthusiasts, and random liberal arts degree collectors. 

We’ve been on a full-tilt growth spurt for several years and have grandiose plans for world domination in the near future...and that’s where you come in!  We are looking for the right Senior Operations Manager to help design the gig economy model for the future and add jet fuel to this rocket. Ready? 

About the role:

We’re excited to bring on a strategically-minded Ops Pro to both help design the future of the gig economy operating system and build detailed processes to ensure client success. Some of the challenges you should be excited about solving are how to deliver over 70,000 pieces of unique, high-quality content a year in 40+ verticals and to thousands of clients. Or how to segment our customers and build intentional customer journies with a small, but mighty team and powerful marketplace platform. You can imagine all the details that need to align for success. We’re looking for a person with the rare ability to balance zooming in and out from the nuanced issues of our users to large-scale problem solving and process-building. Sound crazy but kind of exciting? You should totally do this. 

Perfect backgrounds: none. But some options could include:

• Waiting tables while earning a Ph.D. in extinct primate morphology
• Startup experience in a hemp ear muff business + a degree in the philosophy of game show hosting
• Urban graffiti tour guide  + author of a book about the secret affairs of Sylvia Plath

This full-time, exempt position will be responsible for:

• Designing, implementing, and continuously improving our customer experience. You’ll use every tool at your disposal from identifying product improvements to optimizing email flows to ensure our clients are successful on our platform.
• Reimagining our operating model as we produce higher-quality, more niche, and volume content. 
• Restructuring our support center to provide the highest level of support to our customers in a cost-effective way. 
• Being both a player and a coach. We’re looking for a highly analytical and strategic thinker who is as passionate about engaging in boots-on-the-ground work as they are leading strategy discussions. 
• Developing a key account strategy that identifies clients with growth potential, sets them up with a personalized and supportive experience, and pinpoints ways to grow them and retain them longer.
• Partnering with our sales team to design a smooth transition experience from prospect to customer.
• Identifying ways to increase transparency into our customers’ experiences so that non-client facing roles have a thumb on the pulse of our users’ goals, pain-points, and workflows.

What you will need to be successful in this role: 

• 5-10 years of client management experience.
• A strong foundation in content marketing/SEO/inbound marketing.
• Great interpersonal and networking skills and a love for building relationships with clients.
• Experience designing large-scale operational processes.
• A data-driven mentality, and the interest to build reporting, tracking, and systems that enable us to understand our customer health and allocate our limited resources accordingly. 
• Strong writing and messaging skills; you’ll be creating educational resources, wordsmithing our messaging both on the platform and in marketing collateral, standardizing our talking points, etc. 
• A talent for balancing high-level strategy with the minutiae of operational processes. 
• Willingness to wear many hats and jump into projects outside of core responsibilities. 
• Zeal for working with a kick-ass team of power-women hell-bent on having a great time, enjoying the quirkiness of our users, and overdelivering (because it’s the right thing to do).

What makes Verblio a great place to work?

• We work hard, have fun, learn a lot, and are proud of our transparent, collaborative culture. 
• We believe in doing good, and that creating great opportunities for home-based writers is just as important as helping our clients find their next customer.
• This year we made the Inc 5000 list and won our fifth Mercury 100 award as one of the fastest-growing companies in the Boulder Valley.
• We offer competitive salaries, health, dental & vision insurance, and a generous vacation policy.

Excited about this opportunity? If so, send an email to work@verblio.com with the subject “Senior Operations Manager” Please include your resume, cover letter, and LinkedIn profile link.

FULL-TIME PRODUCT ASSOCIATE
Jr. Product Owner / Jr. Product Manager

Verblio has been on a full-tilt growth spurt for several years and has grandiose plans for world domination in the near future...which is where you come in!

We’re seeking a passionate, self-motivated Product Associate / Junior Product Owner to help design the gig economy model for the future and add jet fuel to this rocket. We think the challenge is pretty dang cool. How do you create a platform that delivers 70,000 pieces of content with 3,000 writers through a well-designed platform. And build it to scale to 1M-10M pieces of content per year? This newly created position was created to help us bring this product vision into reality. It takes deep understanding and management of countless complex scenarios to create a platform that feels simple and intuitive. If it was easy, would it be fun?

Our Ideal Candidate

• Is ridiculously excited to jumpstart  their career in product 
• Is passionate about advocating for the true needs of our users and building great experiences
• Is resourceful, proactive, and hungry for personal growth
• Loves to find innovative solutions, solve tricky problems, and think strategically
• Has awesome time-management skills to manage many projects at once
• Is driven to consistently produce top-notch work, with great attention to detail
• Has a data-centric mindset with strong analytical problem solving skills
• Has fantastic verbal and written communication skills to effectively collaborate with cross-functional teams (and appreciate our puns)
• Has hands-on experience with software development and thinks digital technology is super interesting
• Has 0-2 years of relevant professional experience
• Earned a Bachelor’s degree or equivalent knowledge, skills and experience

Responsibilities

• Work closely with the Director of Design & Product and collaborate with a cross-functional team of sales, marketing, operations, customer experience and engineering pros to drive our digital product strategy 
• Find powerful opportunities for improvement by seeking out and championing the voice of our customers and writers, by performing data-driven quality assessments of the product, by facilitating team brainstorms, and by conducting competitor/market research
• Manage and author everything from detailed product requirements, to user stories in our backlog, to wireframes and flowcharts, to new ideas in our icebox and release documentation
• Effectively engage stakeholders in priority and  trade-off discussions, share demos in advance of releases, attend dev standups, consolidate and act on feedback, and capture detailed notes along the way
• Define, measure and present product success metrics and KPIs to ensure our initiatives are making a positive impact on our overall business goals
• Develop new processes, resources and tools to drive efficiency and transparency

Benefits & Perks

• Competitive salary and options
• Health, dental & vision insurance with a  generous monthly company contribution
• Flexible paid time off and holidays
• Monthly, regional RTD ecopass
• Free snacks & drinks
• Fun team culture with company events & activities

More Reasons Why Verblio is a Great Place to Work

• You’ll work out of a hip and centrally-located office near Union Station in downtown Denver, CO
• We work hard, have fun, learn a lot, and are proud of our transparent, collaborative culture
• Your role will be multifaceted with a high degree of responsibility and opportunity
• We believe in doing good, and that creating great opportunities for home-based writers is just as important as helping our clients find their next customer
• Your work will be varied and challenging to help you grow your professional and technical skillset 
• This year we made the Inc 5000 list and won our fifth Mercury 100 award as one of the fastest-growing companies in the Boulder Valley

More About Verblio

We’re Verblio: a unique content writing startup based in Denver, CO. Content is the foundation of successful marketing today. But creating quality content requires time, resources, and talent, and many companies simply can’t reasonably or cost-effectively staff in-house. That’s where we come in. Verblio combines access to unique writing talent enabled by leading marketplace businesses with the flexibility and deep vertical expertise of SaaS to create 70,000+ pieces of unique content per year. With a network of over 3,000 professional writers, Verblio provides the platform for modern digital agencies, businesses, enterprises, and publishers to engage audiences with unique content creation solutions. 

To do all of this, we’ve created a high-performing startup led by a 15-year marketplace industry veteran and staffed by a team of energetic, eclectic startup junkies, writing enthusiasts, and random liberal arts degree collectors. Join us!

Does this opportunity sound really exciting to you? Send an email to mandi@verblio.com with the subject “Product Associate”. Please include your resume, cover letter, and a link to your LinkedIn profile.