Matthew Allard
You work hard to create timely, well-researched content for your blog. You may even promote your post on social media. Despite all this, you aren’t getting the readership you want. What’s the problem? It could be one simple reason: your blog isn’t appealing to readers visually. Believe it or not, how your text looks is just…
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The worst things you can do to your customers is to ignore them, make them wait, make them answer their own questions or force them through silly processes that don’t help them solve their problems and make their lives better. Take a moment, here at the end of 2016, and ask yourself, ‘am I customer-centric’? How did you…
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Are you looking for creative ways to improve your content to drive traffic to your blog? Perhaps you’ve run out of ideas and are seeking new, improved ways to engage your audience and increase readership. Is anyone swarming for your blog like ducklings? The beauty about marketing is that there are several tactics and techniques you can…
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Hey there Mr. Marketer or Ms. Creative Director. If you are in the position, like me, of selling blogging services to small and medium businesses, then I hope you find the ideas in this post help you to sell blog content. I think about this stuff every day.
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Last week you may have read our case study on our own blogging methodology to increase Google ranking for a specific long tail keyword; ‘outsourced blog writing’. Now, let’s walk through how you can put the same ideas into action with your own blog or your client’s blog to improve rankings.
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