Paul Zalewski

Paul runs marketing at Verblio and is a self-proclaimed digital marketing and SEO nerd. When he's not helping sad, empty blogs find Verblio content, he enjoys writing and spending time with his wife and two daughters. His prerequisite I-live-in-Colorado activity is snowboarding.

10 principles for agencies during uncertain times—Gabriel Marguglio

By Paul Zalewski / March 27, 2020

First priority is going to be keeping our customers happy. Gabriel Marguglio, CEO, Nextiny Marketing Provide as much value as you can to your customers during times of crisis and…

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2020 Content Marketing Trends

The Latest Blogging Trends: How to Create a Strong 2020 Strategy

By Paul Zalewski / February 1, 2020

This blog post was originally published on January 9, 2018, and has been updated to reflect current statistics, trends, and information for 2020. At Verblio, we’re fortunate enough to help…

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Verblio Customer Spotlight: Using Verblio to Power Content Creation for Local SEO

By Paul Zalewski / December 12, 2018

An interview with Ryon Gross, founder and CEO of Local Leap, Verblio client since 2015 Local SEO is hard. It, like SEO as a whole, is always changing. Client budgets…

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How a Leading SEO Agency Used Verblio to Overhaul Their Content Creation

By Paul Zalewski / November 3, 2018

Conversations with BJ Enoch, VP of Enterprise Accounts at SocialSEO We’ve lost money on content creation every single quarter for the last four years.  -BJ Enoch Content creation is hard….

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How to Track Blog Traffic in Google Analytics

By Paul Zalewski / July 12, 2018

This is the first blog post in our series on “How To Measure Blog Success”. Do you have a question about blogging that we should answer? Shoot us a note…

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How Agencies Should Sell Content Marketing Strategy to Clients

By Paul Zalewski / March 22, 2018

Marketing agencies know the pain of submitting proposals, RFPs and vying for new clients. That process is time-consuming and, if it leads to only one-off projects, is often ineffective. Instead,…

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