Industry experts share their top struggles in writing finance content.

Challenges in Content Writing for the Accounting & Financial Industry

By Verblio / March 31, 2020 / Comments Off on Challenges in Content Writing for the Accounting & Financial Industry

The accounting and financial industry is a difficult field to write for. It requires a balance of distilling a complex financial topic into simple concepts that your audience—typically not experts in the field—can easily understand. The key to success in financial content writing is trust. You win if you build a credible relationship with your […]

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Challenges Facing Content Creators in the Insurance Industry

By Verblio / March 31, 2020 / Comments Off on Challenges Facing Content Creators in the Insurance Industry

Getting good content is a challenge in any industry. Add in the complex issues and legalities of a niche, technical field like insurance—not to mention the wealth of players in the game—and effective content marketing can seem impossible. Needless to say, insurance isn’t known for being the most fascinating of topics. How do you create […]

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IT & Data Security Sample Post: Does Carbonite Founder Have Another Billion Dollar Idea?

By Verblio / March 27, 2020 / Comments Off on IT & Data Security Sample Post: Does Carbonite Founder Have Another Billion Dollar Idea?

When blogging for a technical industry, in-depth thought leadership positions your business as a go-to expert. Read a sample post exploring industry news.

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Entertainment Sample Post: How Celebrities are Giving Back During a National Crisis

By Verblio / March 20, 2020 / Comments Off on Entertainment Sample Post: How Celebrities are Giving Back During a National Crisis

Read a sample post that demonstrates how to create relevant content that highlights a current topic and engages your pop-culture savvy readers.

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SEO Sample Post: Trends in Trust — Does Your Brand Deliver Social Proof?

By Verblio / March 13, 2020 / Comments Off on SEO Sample Post: Trends in Trust — Does Your Brand Deliver Social Proof?

In today’s world, social proof can bring in big business. This sample blog post explores how emotional connections online can spur your business forward.

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Business Consulting Sample Post: The Ultimate Guide to Outsourcing Your Business’ Blog Content

By Verblio / March 6, 2020 / Comments Off on Business Consulting Sample Post: The Ultimate Guide to Outsourcing Your Business’ Blog Content

In-depth thought leadership positions your business as a go-to expert. Here is a sample post that demonstrates how you can dive deeper to engage readers.

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