🎧 Episode 109 of Yes, and Marketing A culture of perfectionism can paralyze anyone, but it hits women and minorities especially hard. On the latest episode of Yes, and Marketing, DEI+ expert Ashley McLemore explained the problem with perfectionism, in addition to sharing: One common mistake companies make when it comes to DEI+ initiatives The…
Read More🎧 Episode 108 of Yes, and Marketing The best-selling event on Ticketmaster last year wasn’t a concert or a comedy show. It was the Immersive Van Gogh experience. Curious how it came to be? Vito Iaia is co-founder of Impact Museums and co-producer of Immersive Van Gogh. In this interview, he shares the origins of…
Read More🎧 Episode 107 of Yes, and Marketing EverCommerce is the tech platform of choice for over 600,000 SMBs around the world. When it comes to marketing to SMBs, they know what works—and what works at scale. Their CEO Eric Remer broke it down for us on this episode of Yes, and Marketing. The takeaway? If…
Read MoreWant to borrow our brief template? Make a copy, rinse, and reuse to your heart’s content. Curious what the biggest challenge is for Verblio writers? Contrary to what you may think, it isn’t brushing up on their industrial manufacturing knowledge enough to write a compelling case for the merits of 3D printing versus CNC machining,…
Read More🎧 Episode 104 of Yes, and Marketing As marketers, we have tremendous power to influence public behaviors. How do we make sure we’re using that power for good? That’s what we talked about with Nancy Lee on episode 104 of Yes, and Marketing. Nancy is the industry’s leading expert on social marketing, a discipline focused…
Read MoreAs Honda’s performance and luxury division, Acura has given brands like BMW, Audi, and Mercedes-Benz a decent run for their money in recent years. You can see examples of this with options like the recently released 2022 Acura TLX, which is an excellent luxury sedan. If you’re more performance-oriented, however, the Acura TLX Type S…
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