For Agencies

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How a Leading SEO Agency Used Verblio to Overhaul Their Content Creation

By Paul Zalewski / November 3, 2018 / 0 Comments

Conversations with BJ Enoch, VP of Enterprise Accounts at SocialSEO We’ve lost money on content creation every single quarter for the last four years.  -BJ Enoch Content creation is hard. It’s arguably harder for agencies. Clients are diverse, deadlines are tight, margins are tighter. Despite this, and despite the above quote, SocialSEO believes content creation […]

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4 Ways Agencies Can Re-Engage Former Clients Through Content

By Caroline Rideout / June 14, 2018 / 0 Comments

As an agency, you’ve left it all out on the floor for your clients. You may have completely overhauled their website, rebranded their company, driven thousands of organic users to their site, 5x’d their ROI per click, but…you haven’t talked to them in years. And they’ve now entered your trophy catalog of very successful, but […]

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How (& Why) to Build a Freelance Design Team for Your Agency

By Brea Weinreb / April 11, 2018 / 0 Comments

Editor’s Note: Brea Weinreb is Community Manager at 99designs, the world’s largest graphic design marketplace. 99designs Pro offers agencies exclusive access to designer recruiting, customized onboarding and training, and tools like white-label services to help agencies scale. Here at Verblio (formerly BlogMutt), we’re working together as a partner to 99designs to make it easier for […]

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How Agencies Should Sell Content Marketing Strategy to Clients

By Paul Zalewski / March 22, 2018 / 0 Comments

Marketing agencies know the pain of submitting proposals, RFPs and vying for new clients. That process is time-consuming and, if it leads to only one-off projects, is often ineffective. Instead, companies should look at implementing a content marketing strategy. According to Agency Spotter, there are more than 120,000 marketing agencies in the U.S., and the industry […]

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3 Tips for Creating a Rockstar Writing Team

By Casey Cline / March 15, 2018 / 0 Comments

“Content writing isn’t just something that I do on the side. It is a core component of what I preach and practice every day of my life. Content is that important.” – Neil Patel There is no denying the importance of high-quality content and what it can do for a brand. In fact, a small […]

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Hiring An In-House Copywriter Lowers Blood Pressure (& Other Industry Myths)

By Ruth Buchanan / February 28, 2018 / 0 Comments

Lately, everyone’s all a-flap about the state of inbound marketing. Honestly, we get it. There’s a lot going on. It’s all very well to download the yearly summaries, crunch the numbers, decode Google’s mysterious and ever-shifting algorithms, and clack out a few darkly comedic think pieces about what it all means on a grander scale, […]

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