For Agencies

6 Reasons Why Blogs Are An Ideal New Business Tactic For Agencies

By Pat Armitage / July 6, 2016 / 0 Comments

New business isn’t a formal department in a lot of small to mid-sized agencies. For most agencies, the best new business starts in finding opportunities with current clients. But pitching new business to current clients can be a bit awkward and is often overlooked because of more pressing projects.

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One Valuable Way an Agency Copywriter Can Avoid Burnout

By Pat Armitage / June 15, 2016 / 0 Comments

Agency copywriter burnout is a real thing. I’ve seen it. And it doesn’t just affect agency copywriters. It affects account managers, account coordinators, and anyone else who can write a past-due blog post for a client (and now the client is on hold, waiting for you to explain why their post isn’t live). Have I […]

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Don’t Be SAD: Use Blog Content to Turn Around Blue Monday For Small Businesses and Agencies

By Verblio / January 18, 2016 / 0 Comments

Blue Monday this year is today, January 18th. It doesn’t get the hype of other colorful days. It doesn’t have the consumer appeal of Black Friday, the historic significance of Red Monday, or the punk sensibility of Green Day.  But it’s a real thing. Well, mostly. It’s the day that “experts” tell us is most […]

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Agency Case Study: SMO Pros

By Pat Armitage / February 16, 2015 / 0 Comments

Right in our own backyard, SMO Pros is not only a customer but a friend of BlogMutt’s.

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Why Agencies Lose Clients and How to Keep Them

By Verblio / October 30, 2014 / 0 Comments

Our Director of Marketing, Patrick Armitage, has worked for small and midsize marketing agencies in his career. He’s seen clients come and go for a variety of reasons. And from his experience, there’s one thing that stuck out as a key reason for why agencies lose clients (but you’ll have to read on to find […]

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Success Using HubSpot: Two BlogMutt Stories

By Verblio / March 6, 2014 / 0 Comments

We’ve had some very public interactions with HubSpot, including writing a blog post in an hour, and a series of guest posts on HubSpot’s blog.

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