Once in a while I’ll hear from someone who’s sold on the value of business blogging, starts doing it, and then doesn’t see any results. This isn’t because they’re looking for overnight results — they’ve probably waited 3-6 months, but they still aren’t seeing a meaningful quantity of traffic and leads come through. Here are […]
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It’s getting harder—much harder—for media companies to acquire engaged audiences. There are two major reasons behind this trend: there’s a lot of content floating around the internet, and readers’ attention spans are spread thin as a result. Not to mention, audiences will often find content through feed-style engines on Facebook and Twitter or through search […]
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This blog post was originally published on January 9, 2018, and has been updated to reflect current statistics, trends, and information for 2019. At Verblio, we’re fortunate enough to help thousands of businesses and the agencies that serve them create content of all types to power their content marketing, SEO, and inbound marketing. And because […]
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The best content for your business isn’t always what you expect it to be. You probably know that good content is useful for just about every industry, and is a well-documented way for e-commerce businesses to generate more revenue. But sometimes, brands need time to figure out what works best for them. That means you […]
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In part one of this post, a Verblio (formerly BlogMutt) writer shared some general best practices for collaborating with ghostwriters to make sure they have what they need to make you happy. In this installment, we get into more detail and share how to write a blog outline to effectively communicate your ideas. As much as […]
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About the author: Tyler T. writes extensively on legal topics in the United States, with an emphasis on business development, content marketing, and compliance for attorneys and law firms. A member of the Montana State Bar, Tyler previously managed a small firm focusing on family law, estate planning, business, and tax. At Verblio, Tyler is […]
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