On Content Marketing


How to Track Blog Traffic in Google Analytics

By Paul Zalewski / July 12, 2018 / 8 Comments

Editor’s Note: this post first appeared in July of 2015. But SEO (and Google Analytics!) changes quickly, so we figured it was time for a refresh. We’ve included new information on how to track blog traffic in Google Analytics in 2018. This is the first blog post in our series on “How To Measure Blog Success”. […]

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illustration of computer monitor with icons of photos, email, and mechanical components against a blue sky

SharpSpring: Review and Integration

By Verblio / July 7, 2018 / Comments Off on SharpSpring: Review and Integration

This is the first in what will be a series of pages about providers of software that helps small businesses — and the agencies that serve them — get marketing done. If you want us to review a particular provider, please let us know which one. SharpSpring Review: Low Price Leader in a Crowded Space […]

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The 15 Best Tools for Starting a Business Blog

By Verblio / July 3, 2018 / Comments Off on The 15 Best Tools for Starting a Business Blog

Blogs are now at the heart of a sophisticated marketing strategy for business. And companies educating customers and positioning themselves as industry leaders have found the power of blogs with spikes in web traffic, leads and additional opportunities to grow their brand’s awareness. But for many large and small businesses, starting a business blog is […]

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Verblio (Formerly BlogMutt) Requests: Creating A+ Requests to Receive A+ Content

By Sara White / July 1, 2018 / 0 Comments

If you’ve spent any time as a Verblio (formerly BlogMutt) customer, you probably know that a request (formerly known as a ‘topic’) is a pretty significant part of your experience. Our team knows it, too. In fact, we consider requests to be the most important part of your Verblio experience. Without requests, writers cannot create […]

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The Importance of Blogging

By Casey Cline / May 25, 2018 / 5 Comments

Editor’s Note: This post was originally published in December 2015. While blogging is just as important as ever, we saw the opportunity to include even more helpful updates on the importance of blogging, and how’s it’s critical to success in your overall marketing strategy. For years, marketing experts have emphasized the importance of blogging for […]

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The Top 10 Dental Blog Topics

By Verblio / March 1, 2018 / 2 Comments

As a dental professional, you’ve worked hard to establish and grow your practice. You know digital marketing—including a well-written blog—is one of the most effective ways to attract new patients. But coming up with fresh ideas for dental blog topics isn’t always easy. Your blog is an important part of your dental marketing plan, and […]

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