Storytelling Through Crowds

By Steve Pockross / February 28, 2017 / 0 Comments

The Case for Crowdsourced Business Writing Every business needs to tell its story. And the rise of content marketing has heightened the importance of sharing that story. Your customers receive a cacophony of messages from different companies every day. They want to learn from you on their terms, on the topics that appeal to them […]

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Here Goes Nothing: My First Post As BlogMutt CEO

By Steve Pockross / November 2, 2016 / 0 Comments

My mother is a writer. My wife is a writer. My brother is a writer. I’ve just joined a company founded by a writer. On the staff in the office of BlogMutt there are a ridiculous number of people with journalism or English degrees, or advanced degrees in ancient languages.

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New Verblio (Formerly BlogMutt) CEO, Steve Pockross: An Exciting New Chapter

By Verblio / November 1, 2016 / 0 Comments

This is the last post I’ll write as CEO of Verblio (formerly BlogMutt). Feels a little weird saying that, but it would feel worse if I thought that I wouldn’t be writing again with a different title, or if Verblio didn’t have a very bright future. However, Verblio’s future is now brighter than ever. The […]

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