Agency Case Study: SMO Pros

Right in our own backyard, SMO Pros is not only a customer but a friend of BlogMutt’s.

We met SMO partners, Dan Kobler and Jeff Kent, over coffee in downtown Denver. Dan and Jeff shared a problem we hear from a lot of successful agencies. Despite the success of their business, it’s tough to keep up with the ongoing content needs for their business and their clients’ businesses.

The Agency:


SMO Pros

Dan Kobler – Partner

SMO Pros is a Colorado-based internet marketing company providing custom solutions for clients in social media and search engine optimization.


The Problem:

SMO Pros wrote all their copy in house but that endeavor became unsustainable and time consuming.

Some months or weeks, the priority of writing blogs would drop and just wouldn’t get done,” said Dan.

The Solution:

“Now, we know we are going to have our posts every week and don’t have it hanging over our heads.”

SMO Pros now uses BlogMutt for some of their in-house and client copy, calling it “a great option for keeping consistency in our blogging practices.”

The Results:

From Dan: “Our website traffic is up 25% in the first month of using BlogMutt.”

To learn more about SMO Pros, visit their website or follow them on Facebook and Twitter.


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Pat Armitage

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