Finding new topics ideas. Writing captivating blog posts. Ranking content on page one. You know, the everyday issues of content strategists, writers, and SEO-heads. The same problems that make us spend thousands per year on tools. But what if there was a way to overcome some of these problems for free? Read the title? Then you guessed…
The Google-pocalypse is upon us! Don’t worry, the world is not ending. Google is just stealing more and more coveted clicks for themselves with ever-evolving SERP features. Read: “featured snippets.” These snippets prevent organic clicks because they don’t require a searcher to click on an article before getting the information they want. And if they…
Content optimization is the process of refining and tweaking your content to match a user’s search intent, rank in search engine results pages (SERP), and improve the quality and readability of your asset. Sounds tricky, right? As an agency, maybe you’re optimizing content in-house, or perhaps you’re outsourcing projects to an SEO professional. Either way,…
To pay or not to pay? It’s the question every startup asks when it’s time to market itself. Paid traffic is a solution many use to gain visibility and generate sales instantaneously. Sure, it can produce fast results. But it also burns through your money just as quickly. Not a good start to a (hopefully)…
Top quality content is vital to the success of your marketing in 2022. In 2021, 82% of marketers were actively using content marketing, a 70% increase from the prior year. And with blog articles continuing to be a primary form of content, having access to custom-written content has never been more essential to a successful…
Here’s an all-too-familiar scene: You’re a marketer. Your CEO walks into your office. “Why don’t we have more reviews, dammit?” You try to tell them it isn’t that easy, that getting reviews is really hard and they should be grateful for the three you have, but they wave you aside. “Get more reviews.” They leave,…