On Content Marketing

7 Content Lessons from the 7 Best Holiday Ads of 2015

By Pat Armitage / December 11, 2015 / 0 Comments

We blog for a lot of different companies. And although our blog is a place to learn best practices about blogging, grammar, and strategy, it should also be a place to help inspire your own content initiatives. And what better inspiration than content lessons from the seven best holiday ads of the season!

The Pros and Cons of an Editorial Calendar

By Verblio / December 10, 2015 / 0 Comments

For many content marketers, an editorial calendar is often an important piece of the content puzzle. Deciding the who, what, when, where, and why of a content strategy does, in fact, take some careful planning. However, content calendars aren’t always all they’re cracked up to be. They can require a lot of time and effort,…

How Long Should My Blog Posts Be?

By Verblio / December 9, 2015 / 0 Comments

by Dan Rogers While signing up for BlogMutt is a simple process, one bit that tends to hold businesses and agencies up is choosing what size of blog post(s) they want to receive each week. Do you choose 250, 600, 900, or 1,200 words? How long should my blog posts be? What are the important differences among them? Is…

Weekly Social Fetch: Typos, Blogging Tools, Boredom Hacks & Free Puppy Photos

By Kali Bizzul / December 4, 2015 / 0 Comments

  Forget bones.   We’ve fetched this week’s best from all the content we share, produce and write about across our social channels for you guys.   

How To Start A Business Blog In One Hour

By Verblio / December 3, 2015 / 0 Comments

As a small business owner, you may need to tackle 1,001 tasks on any given day. If you barely have time to brush your teeth, you may be wondering how you’ll ever have the time to get your blog up and running. 

Case Study: How a Blog Brings New Business to an Old Industry

By Verblio / December 2, 2015 / 0 Comments

It’s true that a strong image helps a blog post a lot. The image with this post is not beautiful. It doesn’t have a beautiful person standing in front of a beautiful forest, or whatever. But for someone in marketing, this may be the most beautiful image ever: