Pat Armitage

How to Build a Content Team for Your Marketing Agency That Kills It

By Pat Armitage / October 20, 2016

There’s no magic content wand to wave for growing your content offering. In fact, most agencies bake a little “content development” into every RFP without much of an idea about…

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The Only To-Do List You Need To Be Productive

By Pat Armitage / October 12, 2016

It’s called the “Ivy Lee Method” and it’s a super old productivity hack that’s been getting a lot of attention lately. In fact, we’ve started using this method for our…

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11 Ways to Improve an Advertising Agency Blog That Sucks

By Pat Armitage / July 22, 2016

Fact: It takes a lot to make an agency blog not suck. And in the face of this suckitude, agencies encourage their clients to blog,¬†create website content, get into content…

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6 Reasons Why Blogs Are An Ideal New Business Tactic For Agencies

By Pat Armitage / July 6, 2016

New business isn’t a formal department in a lot of small to mid-sized agencies. For most agencies, the best new business starts in finding opportunities with current clients. But pitching new…

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Follow BlogMutt On Snapchat: Here’s Why

By Pat Armitage / June 27, 2016

Welp, we’ve done it. We’re dipping our toe in the tumultuous, awkward waters of Snapchat. It came up during our monthly blog meeting and we all got really excited to…

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The Zen of Social Media: Facebook

By Pat Armitage / June 24, 2016

As I’ve slowly adopted and added Snapchat into my daily social media repertoire, I’m finding that it’s harder and harder to manage all my networks: Snapchat, Facebook, Instagram, and Twitter…

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