Starting small is difficult. It requires a lot of patience.
It’s not a secret that achieving consistent, small, measurable goals can establish more permanent, disciplined, productive routines. Ask anyone who’s lost a lot of weight just by adjusting their diet. They didn’t keep at it because they dropped 50 pounds in one day.
It’s the incremental progress in the right direction and faith in the fact that it’ll all be worth it that propels them forward.
Blogging is very similar, actually. Hear me out! It’s far more likely that your post will get just a few clicks on social media rather than go viral and garner thousands of followers in one fell swoop.
Forget the one-hit-wonders. Blogging’s about compiling a greatest hits album. You have to keep showing up and turning out content for your audience, proving relevance, and staying committed to your purpose to see marked progress. (And how sweet and profitable that progress can prove to be in the long-run!)
Problem is, neither of these necessarily translates into the sustained effort required to keep a blog going weeks, months, even years later. Like anything worth doing, establishing some rigor, routine, and realistic goals can shape your behavior and alter your perception of a task. Blogging tends to fall to the bottom of any small business owner or agency’s to-do list.
Let’s change that.
Let’s start by setting some goals for the next 12 months to get you blogging consistently and crafting content on a weekly basis.
Your business will thank you.
How To Start A Blog: The 12-Month Checklist
Print it, post it, click it, laminate it if you want — we’re happy to share. Download the clickable pdf version of the infographic below. 🙂