On Content Marketing

Can I Hire a Blog Writing Service If My Personality Is My Business?

By Verblio / February 9, 2016 / 0 Comments

Whether you’re a motivational speaker, a coach, or a business guru, you’ve based your business around your personality and your voice. It’s incredibly important to you that your readers get a sense of who you are with every piece of your work that they come into contact with, from the front page of your website…

Developing a Solid Content Strategy, As Told by Buzzfeed’s “Tasty”

By Kali Bizzul / February 8, 2016 / 0 Comments

Like it or not, Buzzfeed kills when it comes to content strategy. Especially Buzzfeed’s “Tasty”. Founded initially by Jonah Peretti, fresh off co-founding and building the Huffington Post, Buzzfeed had its ear to the ground from day one. Its mission? Content fit for the masses. Now, after several years of virality, Buzzfeed all but owns…

BlogMutt’s Weekly Fetch: Gifs to the Brim

By Kali Bizzul / February 5, 2016 / 0 Comments

  We slogged it in the social trenches (very treacherous) for you this week to dig up the golden nuggets you might have missed.   This week, in Colorado, those trenches were covered in a foot of snow. Here’s a cat to illustrate. 

3 Lessons from “The X-Files” to Make Your Business Blog Better

By Grace Hirt / February 2, 2016 / 0 Comments

Mulder and Scully are back in action. We’re halfway through Fox’s six-episode reboot of “The X-Files,” which has prompted general euphoria amongst both lifelong fans and those of us who just discovered last year that all nine original seasons of the show are on Netflix. No matter which camp you fall into (or even if you were one of…

Gifs, Gifs, Gifs: What Is a Gif & How to Use It in Your Content Marketing

By Kali Bizzul / February 1, 2016 / 0 Comments

(Warning: This post contains a lot of gifs. I’d apologize, but I’m not sorry at all.) Probably longer ago than you would expect, and in neither a foreign nor faraway land, the gif was born. Welcomed in 1987 by the first major U.S. online commercial service, Compuserve, the first gif (reportedly of an airplane) was…

Stop Using Business Jargon with this Comprehensive Resource

By Pat Armitage / January 29, 2016 / 0 Comments

Business jargon sucks. It’s the crutch used by the hapless professional who: