Let’s be honest, despite the loftiest notions of content creators, a business blog is never going to win a Pulitzer. The next Booker prize isn’t going to be awarded to a blog post about the ins and out of finding the perfect dog house. And well, there’s a reason for that. Business blogging isn’t about…
A business blog, in general, will fall into one of three categories. The most common, unfortunately, is the empty blog. Business operators know they need a blog, and know that blogging regularly will help them, they just don’t have the time. Promotional blogs are the next most common. These are blogs that describe the product…
(Image via Unsplash.) Every discussion about online article or blog post length revolves around these questions:
Anyone who’s worked in an agency is all too familiar with the “fire drill” content model. Those two little words, “fire drill,” may even conjure bad memories of a race-to-the-finish, last-minute project or a client call that sends your blood pressure skyrocketing.
Monday should be a national, post-Super Bowl holiday. If you’re still hungover from celebrating the Denver Broncos winning it all (like we are), here’s what you missed from BlogMutt this week. To view our recap in all its glory, you can also view it on Storify.
Does blogging work? That’s the question we still get from potential customers all the time, when it’s been shown time and again that it definitely does.