On Content Marketing

Straight From the Horse’s Mouth:
How to Blog for Baby Boomers from a Baby Boomer

By Verblio / September 3, 2015 / 0 Comments

by Virginia Fair Take it from a full-time blogger who just happens to be a baby boomer – baby boomers love their smartphones, are never far away from their tablets (that’s tablets as in electronics, not pills), and have been negotiating keyboards since the days of the old Commodore 64 computers. If you spy a…

It’s Hip to Be Square: Instagram Has Made a Mistake by Straying from 640×640

By Kali Bizzul / September 1, 2015 / 0 Comments

News broke last Thursday, August 27, that Instagram opened its format to include landscape- and portrait-oriented photos and videos, in addition to the original Insta tried-and-true square.  

Donald Trump Is Wrong About This, Too: It’s One Space After a Period

By Verblio / August 28, 2015 / 0 Comments

There’s been a war raging across the Internet for decades. A war without end, where battles are bloody and the stakes dire. What set it off? People like Donald Trump, since you asked. Look, we at Verblio (formerly BlogMutt) are typically totally agnostic about politics. People of every political stripe need blogs and write blogs….

How To Measure Blog ROI

By Verblio / August 27, 2015 / 0 Comments

This is the sixth and final blog post in our series on “How To Measure Blog Success.” Do you have a question about blogging that we should answer? Send us a Tweet or shoot us a note and we’ll answer it as best we can.

An Art, No Longer a Science: The Most Important Trends in SEO Right Now

By Verblio / August 26, 2015 / 0 Comments

by Simon Stuchlik Gone are the days when being a search engine optimization expert meant taking deep dives into your website’s code. Some of the most important trends in SEO right now emphasize the importance of relevant content over technical know-how.That and other insights were the results of a recent survey, in which marketing experts…

Exactly How Much Fun Can I Have with My Blog?

By Verblio / August 24, 2015 / 0 Comments

by Curt Smothers Questions like “Exactly How Much Fun Can I Have with My Blog?” frequently elicit loaded — or nebulous — answers resembling “It depends….” For example, do you really want to have fun with your blog, or do you just want it to be that monetizing adjunct to your website that lures the…