On Content Marketing

How to Do Keyword Research With Webmaster Tools’ Google Search Console

By Pat Armitage / March 10, 2016 / 0 Comments

Keyword research is the foundation of a competent blog strategy. We already showed you how to do keyword research with Google Adwords Keyword Planner. Now, let’s unlock the potential of Webmaster Tools’ Google Search Console for keyword research. First, some housekeeping. Google rebranded “Google Webmaster Tools” to “Google Search Console” in hopes of getting more…

Should Sales Report to Marketing? Or Marketing Report to Sales?

By Verblio / March 8, 2016 / 0 Comments

We recently added our first full-time sales person to our team here at Verblio (formerly BlogMutt). Although we’ve grown fast, we’ve done it all with someone only handling sales as something of an afterthought. We just tried to do a good job with our blog and serve clients the best we can with great writing….

30 Blog Post Ideas for When You Don’t Know What to Write About

By Verblio / March 7, 2016 / 0 Comments

Some days, you sit at your keyboard and the words just aren’t flowing. You know you need to turn out a blog post—or perhaps even write and schedule several blog posts—but you’re struggling to come up with a single thing to write about. You need to post, but you don’t want to repeat yourself and you…

6 Blogging Mistakes Killing Your Content

By Verblio / March 4, 2016 / 0 Comments

Every day brings a new “best practice” in blogging. And frankly, that can get frustrating. How can you possibly keep up with the latest trends. Putting trends aside, there are some blogging mistakes killing your content marketing efforts that we want to help you avoid.

Lesson from the Colorado Caucus Cluster: Productivity Tools Could Save Democracy

By Grace Hirt / March 3, 2016 / 0 Comments

On Tuesday evening, I headed for a middle school a few minutes from my house here in Boulder to caucus for a Democratic political candidate. I was excited to see democracy in action, and interested in what the scene would be like because I’ve never lived in a caucus state before. My excitement quickly turned to frustration…

Should You Use a Diverse Group of Ghostwriters for a Business Blog?

By Verblio / March 2, 2016 / 0 Comments

If you have a blog for your business, then you already know how important it is to target your blog towards your customers and potential customers. You need to constantly add fresh, relevant articles that will pique those customers’ interest and keep them coming back for more. That’s a hard thing to do by yourself,…